After Ever Happy
MASTR engaged no fewer than 10 diverse influencers together with PR and media agency Day One MPM for the theatrical release of After Ever Happy. With great success, it is already the fourth romantic drama film in the After series. For Belga Films, we provided a fun/exciting ‘staring contest’ based on the poster that was also delivered to the content creators. The TikTok videos were also included in the full media plan to complete the circle.
Check these TikToks/Instagram Reels/…
A lot of TikTok influencers incorporated the staring contest in their own creative way. Both Dutch- and French-language profiles were selected: