For the first time, Kortrijk enlisted influencers to promote their Easter Fair. With no less than 133 attractions, this is one of the largest fairs in Belgium, but the local hospitality industry was not forgotten either. MASTR not only worked out the influencer strategy, also the advertisements and the management of the social media content plan were in our hands. This way, the content of our diverse selection of influencers was also used on the own channels of the Paasfoor and Stad Kortrijk with a top edition as a result!