For two consecutive years, we have had the pleasure of introducing various influencers to the indoor skiing and skydiving experiences at the stunning Ice Mountain Adventure Park. The location offers so much that creators can spend an entire day enjoying their day pass for the slopes, taking their first flying lessons in the wind tunnel, and even making a visit to the restaurant and cozy lounge bar. Given the positive experiences from all parties involved, we are extending the campaign with an always-on strategy throughout 2024!
While Ice Mountain attracts a public from West Flanders to Brussels, we prefer to keep the focus close to home. We not only explored West Flanders but also delved into Gent, Wallonia, and even Northern France, leveraging influencers since the slope is located on the French border. The appealing offerings and unforgettable experiences consistently generate a wealth of engaging content! To bring diverse content, in 2023, we introduced specific challenges for creators to undertake.