Kingdom of the Planet of the Apes
For Kinepolis and 20th Century (Disney), we were responsible for the big IMAX premiere of the fourth Planet of the Apes, together with marketing agency Day One! We took care of both the on-site reception and the exclusive invitations in advance.
IMAX premiere
If we can fill up the Brussels IMAX theater full of well-known NL and FR faces? A challenge we are willing to accept! Given the genre of the film, we compiled an extensive list with a wide range of diversity, going from niche Twitch streamers to the biggest Belgian influencers, artists and actors. As a result, over 230 items were posted on social media with a collection of more than 3.5 million followers.
Unique content
As part of the Kinepolis premiere, we were also looking for a Flemish and French-speaking influencer for a shoot in Brussels. Using CGI editing, both creators were given a very special experience in the Parc du Cinquantenaire / Jubelpark. The videos were posted on the influencers’ socials and additionally deployed as ads on 20th Century’s official account.
